In broad terms, the Great Place To Work Trust Index™ Survey measures the level of trust in your organization and the consistency of the employee experience. In other words: How often can employees count on something happening in their workplace, such as clear and honest leadership, fair treatment, and employee recognition?
More specifically, the Great Place To Work Trust Index Survey measures individual employee experiences of five dimensions of a high-trust company culture through 60 statements and two open-ended questions. Three of the dimensions are connected to the actions of leaders and building trust: credibility, respect, and fairness. The other two dimensions measure the workplace experience of employees in relation to their colleagues and the wider organization: pride and a sense of belonging.
These five dimensions create a workplace culture where employees feel empowered and encouraged to do their most meaningful work. High-trust cultures are shown in Great Place To Work research to outperform their competitors in recruitment and retention, productivity and innovation, and financial performance.
Survey answers are assessed on a five-point scale, revealing the most common experience of employees in the organization. Employee scores are averaged to provide an organization-wide assessment of workplace culture: the Trust Index score.
CERTIFICATION
Companies wishing to apply to certification must get at least 65% of positive answers at the Trust Index©survey.
The Trust Index©survey include 59 questions, based on the 5 dimensions of the model® : pride, camaraderie, fairness, respect, credibility.
The Trust Index© survey include 59 questions, based on the 5 dimensions of the Great Place To Work® model: pride, camaraderie, fairness, respect, credibility.
Companies wishing to apply to the Certification and the Best Workplaces List must obtain at least 65% of positive answers at the Trust Index© average.
They also must submit to our evaluation a file that lists their managerial practices : the Culture Audit©.
This one will be evaluate by a dedicated team based on a international rating grid. The minimum score needed is 30/60.
The « label » can designate both certification and ranking in the Best Workplaces List.
As part of the Trust Index© survey, we collect employees’ responses to enable the company to assess their perception: our role is therefore only to administer the survey, to ensure that it runs smoothly and then to transmit the results to the company that appointed us, in all objectivity.
We guarantee the anonymity of responses provided by employees, as well as the confidentiality of the overall results, which belong to the company.
If a company want to participate at the Best Workplaces List, it must complete a file that lists their managerial practices, the Culture Audit ©.
Our in-house team evaluates the quality of these practices according to an international rating grid. We try to make it as unbiased as possible, both in the rating and in the recommendations we make to companies.
Finally, it is important to remember that a company pays for our services to perform an audit or consulting service, and not to obtain certification or a place on our list!
If gaps or areas for improvement emerge, the objective is to accompany the company towards progress. So there is no such thing as a “bad” evaluation, only courses of action ! If your score does not meet the Certification threshold, we suggest you review and take advantage of the insights gleaned from the employee experience feedback in your survey data. You can review your areas of opportunity and consider your next steps. You can also get support from our customer success team and as an extra add-on, our expert Culture Coaches. Any efforts you make to build a high-trust culture will increase the likelihood of earning Great Place To Work Certification the next time you apply. Rest assured, your company’s participation is completely confidential. We do not disclose our clients’ names, information, or scores until they are Certified.
The most important, is to ensure a post-survey follow-up, so that the employees have the feeling of having been listened to: via a restitution (global or partial) of the results, and via a plan of action focusing on the dimensions to be improved as a priority.
Companies do not pay to obtain our label, but to carry out an audit of their quality of life at work.
Whether they are certified or not, the cost of the audit is the same.
Like any company offering services, we charge rates that cover the work of our survey managers, project managers, consultants …
Certification or the ranking in the Best Workplaces List is a reflection of a positive and authentic corporate culture, and the culmination of the progress made.
Our label is an important communication tool for the employer brand.
However, the Great Place To Work® approach goes well beyond the label. It is a continuous improvement process for companies wishing to listen to their employees and their expectations, to strengthen their quality of life at work and their commitment to the service of the collective project.
To be certified, a company must have a minimum threshold of 65% at the Trust Index©.
Until now, we never saw a company with 100% at the Trust Index©.
It is therefore quite normal that certain employees, certain teams, may have the feeling of a dissonance between what is announced by the company and your personal feeling.
The important thing is that areas for improvement are identified, thanks to your answers (of which we guarantee absolute anonymity). We explain to our clients that the most important thing is to ensure a post-survey follow-up, so that the employees have the feeling of having been listened to: via a restitution (global or partial) of the results, and via a plan of action focusing on the dimensions to be improved as a priority.
However, the role of Great Place To Work®, if we are not mandated for an advisory mission, is limited to the restitution of results and these general recommendations.
We are the only ones today to offer a label that is based on a double prism :
- The perception of the collaborators, evaluated by Trust Index© survey
- The managerial practices of the company evaluated by the Culture Audit©
In addition, Great Place To Work® has been promoting the importance of quality of life at work for a very long time : 1992 in the United States, 2002 in France and 2016 in Mauritius.
Finally, the methodology used by Great Place To Work® is international. Anchored in the work of many researchers, it is scientifically recognized around the world.